Professional Storyteller

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Marketing

This group is to discuss the in's and out's of Marketing and self promotion.

Members: 118
Latest Activity: Jan 26, 2015

Marketing; The business of selling Storytelling

This group was started to discuss "best practices" for everyone to gather the things they can use and be exposed to the things others are doing. Join us, for some discussions, interesting questions, practical answers and the insight of experience as we mull over what it takes to increase our exposure as Professional Storytellers.

Discussion Forum

"A World of Storytelling" Radio Station 1 Reply

Started by Don 'Buck P' Creacy. Last reply by Don 'Buck P' Creacy Feb 21, 2012.

"Let's Have a Conference on Purpose." 13 Replies

Started by Don 'Buck P' Creacy. Last reply by Christi U. Jul 15, 2011.

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Comment by Carles García Domingo on October 23, 2010 at 10:24am
Yes, Clare. That's just what I say. It is difficult to be objective about yourself. At times we know that we're doing something wrong or not we're doing, but do not know how to cope. It may be good to have another narrator, oblivious to our creative work, from another culture but familiar with our work and our market. Someone to help us to think from a distance. A kind of coach, but as equals.
Comment by Don 'Buck P' Creacy on October 23, 2010 at 9:45am
I have another group here at Professional Storyteller called the fishbowl. . This fishbowl is a odd, because I use it very publically to plan my marketing, projects, artwork & such. In order for everyone to watch and learn, comment and sometimes ridicule the way I am doing the work of self promotion. It is a place to learn how to or how not to get your own PR started. Look for the fishbowl in the groups here at PS

BUCK
Comment by Clare Muireann Murphy on October 23, 2010 at 7:46am
Hey Carles

Is your proposal that one storyteller do the business work for another?

It is sad to see that Spain is split in two, money seems to divide people. I also struggle to get all my work done and spend less time creating and more time organising.

So what do you propose?
X
Clare
Comment by Carles García Domingo on October 23, 2010 at 7:29am
Hello,

I write from Spain. Here we also have the same problems discussed in this forum. A few months ago we created a professional storyteller Association (we are only 18 narrators) with some very tough requirements of compliance with tax obligations, social and entrance fees. This has generated a fierce debate with most of the narrators of the country. They have accused us of being traitors and of only being concerned about money, to support governments that want to transform the culture in business, to divide the storytellers ... and a thousand other things. But we kept going, wanting to create a quality professional sector and meets all regulations. Like other arts sector. Do not give up the poetry of the word, but we believe that we must be realistic with the numbers.

I am an economist, an expert in marketing and communication. I worked for this for twenty years, but I am storyteller because I come from a family of storytellers, from 8 generations. Now I work alone that storytelelr and I do not know how to manage my time between creation and communication. Maybe we should think that one can not do that job for himself, but for another narrator. And working one to one support as partners.

What do you think my proposal?

And sorry for my English ...

Regards,

Carles García Domingo
AEDA partner (Association of Storytellers in the Spanish State)
Comment by Kathy Price on October 22, 2010 at 5:07pm
Hello!
Congrats on the newest project...yeah! looking forward to gleaning the wisdom....
What is the fish bowl?
Comment by Don 'Buck P' Creacy on October 22, 2010 at 7:23am
Hello everyone;

I have been out of pocket for awhile, busy with a few little projects. Last year, I spent a lot of time researching acoustics and designing and building my recording studio. Since February, I helped move a automobile factory from California to Mississippi. You might say, I have been busy. Lots and lots of very long days and the bed has often been a welcomed refuge.

I am thrilled to say that I have a new project. The 5th International Christian Storytelling Conference, in Georgetown, KY next June 16, 17, 18, 2011. There will be a lot of marketing. So I thought all of us, might profit from my mistakes, stumblings and struggles. So if you haven't yet joined the Fishbowl Group... probably ought to join. I will be putting a lot of the work up there for the viewing. Obviously, not anything private or critical. But I will be putting up basic forms, stategies and other information that may be helpful to you in your own efforts to promote your work. Buckle your seatbelt, this is going to be a great 236 day ride.

Buck
Comment by Debbie Dunn aka DJ Lyons on March 2, 2009 at 7:57pm
I read that Helen M. Trencher wants to have books to sell at her storytelling performances. I originally was going to send this to just her. Then I figured some of the rest of you might find it helpful as well.

Helen -- this note is for you and any interested others.

Helen ,
You mentioned that you would like to be able to have a book you can offer to sell at your storytelling performances. I would like to suggest my publisher called PublishAmerica.com. They love first-time authors. They are not a vanity press. You do not have to pay one penny to get your paperback book published. They will design your cover for you. They will print the book. From the time of acceptance, you will have a published book in your hands in about 4 months.

Pros & Cons: (You judge whether these are considered Pros or Cons. Some are a mixture of both.)

1. They give you two free copies of your book. After that, you have to buy your own copies. The good news is they run specials all the time. You can purchase your books from 35% off to 60% off. Sometimes, they will even run a special where they will give you two copies for the price of one.

2. You are paid royalties twice a year: end of February and end of August. They are standard royalties. I sold 18 copies of my book entitled “The Bell Witch Unveiled At Last! The True Story Of A Poltergeist” written under my pen name of DJ Lyons at my one-woman show at the Maury County Public Library in Columbia, TN. I was so thrilled, I bought a bunch more copies. I figured I would get royalties on the books I bought as well. Sadly, I found out that the fine print of my contract stated that I do not earn royalties on the books I buy.

3. Please note, rarely, they run a special where the books you buy do count toward your royalties. You might want to wait to purchase a huge number when that special happens.

4. They will send out press releases for you.

5. They do some marketing of your book.

6. Amazon.com originally listed my book. Then because PublishAmerica would not agree to sell the book for at least as much as Amazon ‘s listing price, Amazon stopped listing any print-on-demand books. You will see my book listed at Amazon Marketplace, however.

7. PublishAmerica gives you a free website to use for marketing purposes. It has limited capabilities; however, it is free.

Compare:
Here’s my paid website through Yahoo: http://bellwitchunveiled.com

Here’s my free website through PublishAmerica: http://www.publishedauthors.net/dj_lyons/index.html

They also sell my book on-line at: http://www.publishamerica.com/shopping/shopdisplayproducts.asp?cata...

8. They will sell the book to libraries and bookstores for 40% off the list price.

9. You have complete creative control of your book. That is a very good thing.

10. Do not count on them to do much more than surface-edit your book. They pretty much publish it “As Is.”

Sad Story: A friend of mine requested that I edit his book. I spent dozens of hours going through his book with a fine-tooth comb, correcting dozens and dozens of punctuation and grammar errors.

For some reason, he kept a copy of his original manuscript and my edited copy in the same location on his computer.

He was a rather absent-minded fellow. When he submitted his manuscript as a e-mail attachment, he sent in the error-ridden manuscript as opposed to the corrected one.

We had lost touch as he moved to another state. He did send me a copy of his book months later. I am very sad to say that there are over one hundred glaring typos throughout his book. Sadder yet and cringe-cringe, he lists my real name in the Acknowledgments as being his editor. Growl!

The moral of the story: Please make sure you have edited your book prior to getting it printed. Either edit it yourself or get someone gifted in that department to help you out. That way, you won’t cringe when you hold your published book in your hand.

11. They submit your book to hundreds of on-line bookstores throughout the world. My book is listed in multiple countries. Check out this page to see how many bookstores advertise my book as of this past weekend:
http://bellwitchunveiled.com/Buy_Book.html

12. Everybody I have dealt with at PublishAmerica has been extremely nice and helpful. They really want you to be successful. After all, they will make more money that way.

13. They love first-time authors. You are pretty much guaranteed they will publish your first two books. After that, they probably won’t publish a third unless your books have sold a decent number of copies.

14. I plan to work with them for one more book as I also want to have books I can sell at my storytelling performances. Then hopefully, with two books under my belt, I can attract an agent and get published by one of those big-time publishers for my future publishing efforts.

I hope this has helped. Good luck to you, whether you select that publisher or another.

Best Wishes,
Debbie Dunn aka DJ Lyons
Author of “The Bell Witch Unveiled At Last! The True Story Of A Poltegeist” written under my pen name of DJ Lyons
http://bellwitchunveiled.com . I sell my book using Pay Pal on my website.
Comment by Glenda Bonin on January 15, 2009 at 12:19pm
Hello Everyone!

Like so many of you, I have been busy trying to keep up with my "to do" marketing list while keeping an eye on the troubled economic situation the media keeps reminding us about.

I've been reading and looking to a variety of marketing opportunities to keep myself inspired and moving forward. Daniel Pink's book "A Whole New Mind" provided me with some important reasons why the arts (and particularly storytelling) are more important than ever, and why our ability to share (communicate effectively) with one another will make a difference in the future. Then, I finally got around to reading "Book Yourself Solid" by Michael Port - this book is a mind blower for storytellers who want to reach potential customers.

Most recently I've been focusing on using postcards to keep in touch with customers and farm for new ones. From all signs, my efforts seem to be working. I'll keep you posted.
Glenda
Comment by Rob McCabe on January 6, 2009 at 11:32am
Finally, I got a new web page which I created yesterday. I am very proud of this one and also will still keep my storyteller.net web page as well as Sean's hosting is very generously priced as is my Yahoo Hosting account. I have links to my storyteller.net page and will be adding written stories to both soon. Anyway, if you get the chance go to: www.robmccabe.com My business name is Long Ago & Far Away Productions. Let me know what you guys think.

Peace.
Rob McCabe--Storyteller/Writer/Performance Artist/Activist
Comment by Kaye Byrnes on December 1, 2008 at 7:32pm
Greetings!
Please check out the new posting under Events about the 25th anniversary Florida StoryCamp....it's not to be missed.
Pre-Camp session "Coming Home to Healing" with Elizabeth Ellis...hope to see you all there!
 

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